Как собирать обратную связь от благополучателей и вовлечь их в поддержку миссии
Главная / Зарубежный опыт / Методы и инструменты / The Art of Asking Survey Questions

The Art of Asking Survey Questions

When you need to gather information from an entire population, the best way to do so is to send a survey. Problem is, surveys are difficult to write. There are so many ways to ask questions, and if you don’t ask the right ones, you won’t get the information you need.

That’s why HubSpot and SurveyMonkey collaborated to create this guide – to teach you the art of asking the right questions so that writing your next survey is both painless and productive.

First things first: Before you survey others, you need to take an honest survey yourself.

If you’re getting ready to send an online survey, you probably already have some questions in mind for your audience. No doubt about it — what you ask your respondents should be well thought out. Equally important, though, are the questions you ask yourself before you send a survey. Five basic questions — why, who, what, how, and when — don’t get as much attention as the questions you include in your survey. But they should. Take time to answer them. Your results will thank you for it.

Continued